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  1. Evolve what exists. A camel stays a camel.
  2. Make every detail perfect and limit the number of details
  3. Seals over sweeps

Dan Mirolli

Valewyn, Aerenfold

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About

I sold software for eight years. I joined Signpost in 2015 as a business development rep. I left in 2019 as its senior sales manager. I earned six promotions in four years. My buyers were plumbers, roofers, and HVAC techs. They hate software. They buy because it works. I went on to sell to big companies at Formstack and Palantir. The budgets were a hundred times bigger. The question was the same. Does the thing do the job?

In 2023 I started to build. ReviewWheel began as a wider platform for contractors (YAI). The best part got contractors more customers from Google with SEO, reviews, and websites. I built a self-serve platform around that part. It does the work better than anyone.

Workbench is an open source benchmark. It scores every AI model on three axes: intelligence, efficiency, and agency. It tests them on entry level, middle management, and senior executive work. Model Topography draws the map: every model as one dot in 3D space. They answer one question. Which model do I hand this to?

Outside work, I lift heavy sandbags and train with firearms. I think, write, and pray about the future of my family, my nation, and my Roman Catholic faith.

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Aerenfold

You play as Thaeryn on the roads of Valewyn, walking east toward Cair Alor. You start with your fists. The spear comes later.

It is being built at aerenfold.com.

contents

Make every detail perfect and limit the number of details

Jack Dorsey wrote it on a whiteboard at Square. “Make every detail perfect and limit the number of details.” Most people quote the first half and forget the second.

The first half is a standard. The second half is a budget. Without the budget the standard is impossible. You cannot perfect forty details. You can perfect six.

Dieter Rams said the same thing with fewer words. Weniger, aber besser. Less, but better. The comma matters. It is not “less is better.” It is “less, and then make that less better.”

I try to run every screen through both halves. First, what can go? Then, of what stays, what is not yet right?